Influencer Marketing
3 Articles
Influencer Marketing · 11 min read
TikTok influencer marketing: how advertisers turn creators into a performance channel
How advertisers turn TikTok creators and UGC into a measurable acquisition channel – with first-party CPL and conversion benchmarks from Vibrant.
Influencer Marketing · 11 min read
TikTok marketing for business: how to promote your brand with organic, paid, and creator UGC
How brands promote on TikTok with organic, paid, and creator UGC – with first-party CPL and acquisition benchmarks from Vibrant Performance.
Influencer Marketing · 10 min read
TikTok marketing budget: how to test small, then scale into a channel that performs
How to set and test a TikTok marketing budget the performance way – test small, find winning creative, then scale. With first-party CPL data from Vibrant.