The Vibrant Performance Blog

How fintech and finance brands build pipeline

Playbooks and first-party results on affiliate program management, partnership marketing, and lead generation – from the agency behind WiserAdvisor’s built-from-scratch advisor lead program and Unlock’s 740% qualified-lead growth.

Browse the guides Work with us

Latest guides & analysis

What is affiliate marketing? A beginner's guide

A plain-spoken beginner's guide to affiliate marketing for advertisers – how it works, what it costs, and how to launch a program that scales.

Affiliate Marketing | 10 MIN READ

Unlocking growth for fintech companies: the power of partnerships

How fintech companies unlock growth through affiliate and partnership marketing – 740% lead growth, lower CAC, and scalable programs from Vibrant Performance.

Fintech | 8 MIN READ

TikTok influencer marketing: how advertisers turn creators into a performance channel

How advertisers turn TikTok creators and UGC into a measurable acquisition channel – with first-party CPL and conversion benchmarks from Vibrant.

Influencer Marketing | 11 MIN READ

TikTok marketing for business: how to promote your brand with organic, paid, and creator UGC

How brands promote on TikTok with organic, paid, and creator UGC – with first-party CPL and acquisition benchmarks from Vibrant Performance.

Influencer Marketing | 11 MIN READ

TikTok marketing budget: how to test small, then scale into a channel that performs

How to set and test a TikTok marketing budget the performance way – test small, find winning creative, then scale. With first-party CPL data from Vibrant.

Influencer Marketing | 10 MIN READ

The pros of outsourcing affiliate marketing for your business

The pros of outsourcing affiliate marketing vs running it in-house – cost, speed, lead quality, and how a managed agency turns access into results.

Affiliate Marketing | 9 MIN READ

Why we started Vibrant Performance, an affiliate partnership agency

Our founder story: why we started Vibrant Performance, an affiliate partnership agency built inside The Aragon Company to put service depth first.

Affiliate Marketing | 8 MIN READ

Affiliate network vs. agency: which one does your program actually need?

Affiliate network vs agency, compared. When a self-serve network works, when a managed partnership agency wins, and how to decide – with real outcomes.

Affiliate Marketing | 9 MIN READ

How to select an affiliate marketing management agency for your startup

How to choose an affiliate management agency for your startup – the selection criteria, red flags, and questions to ask before you sign.

Affiliate Marketing | 8 MIN READ

Ready to work with Vibrant Performance?

From affiliate program management to full-funnel lead generation, we run growth for fintech startups and established finance brands. Tell us about you and our team will reach out.

Get in touch